Guires Research is a Chennai based Research & Consulting organization that expertise in providing Market Research, Segmentation, Consumer Behavior Analysis, New Product Development, Digital Marketing and Big Data Analytics for a wide panorama of industries who are looking for any form of market research or analysis.
Started in the year 2009, Guires has played a vital role in the success of many start-up firms and helped entrepreneurs in their Business Decision making. We as a research organization provide any solution in a holistic manner to our clients. We have been successful so far as research is our core competency. GuiRes promises to bring a tool kit of analytical and organization skills to the table. With the existing panel for domain expertise we could add in the domain expertise our client’s bring along to understand their needs better.
The blending of our functional and management expertise, and your knowledge of your own business and industry, makes for a productive decision-focused rendezvous. Companies today focused on operational efficiency and to improve Return-On-Investment (ROI) by leveraging technologies to collect and analyze the data. However, only five percent of the companies give themselves high marks specific to current online marketing performance. Most of the companies failed to invest in digital demand generation programs, failed to qualify and track the conversion of leads, exploring alternative media and new routes to market, upgrading the caliber and performance of the marketing organization.